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Saba is one of Webtrends Optimization consultants and deals with our corporate clients across EMEA. Having over 7 years’ experience within digital marketing, Saba has seen the growth in importance of CRO from both client side and as a technology supplier.
Her high energy, results oriented and professional approach helps her to deliver innovative strategies and tactics that drive customer acquisition and increase retention. With a keen focus on ROI, Saba is adept at helping to influence strategy, implement analytics based segmentation, and deliver optimised campaigns that maximise marketing investment.