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Blog post -Evolution of Data

The evolution of data is making waves in the C-suite

At Webtrends and in the tech industry at large, we’re no strangers to disruptive technologies. We were born of such disruptions and continue to reinvent the centuries-old marketing industry in near real-time. With the explosion in the use of data, the discipline of marketing has evolved into one of the most technology-dependent functions in business […]

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2014 Forrester Report

Webtrends has been named a leader in web analytics.

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Advancing Your Digital Marketing Strategy with Webtrends Analytics

Read about the many advantages of using Webtrends Analytics.

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Webtrends Optimize® enables the largest Italian airline to raise online bookings by 7 percent in just three months.

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Assessing and boosting the success of SharePoint

You want to get the most out of your SharePoint deployment – including accomplishing certain tasks, simplifying and streamlining others, and avoiding operational headaches and costs. SharePoint can solve many problems, but how do you know if it’s really working? Below are the top five success metrics to determine whether SharePoint is meeting your organization’s […]

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Back from SPTechCon with a brain full of SharePoint

SPTechCon 2014, just held in Boston, focused on “To Cloud or Not to Cloud?” when it comes to Microsoft SharePoint and Office 365). In other words, a challenge that many organizations still face is whether SharePoint should reside solely On-Premises, solely in the Cloud, or a combination of the two (e.g. Hybrid). The decision to […]

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Best Practices in Search and Social Marketing

Tips and tricks to help you enhance your search engine marketing, digital display advertising, social media and search engine optimization.

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