Agenda

In-Depth Insight

You'll want to be part of this event and help evolve the future of consumer engagement. There's something for everyone at this one-of-a-kind conference: groundbreaking keynote presentations, breakout tracks for the CMO, business analyst and technical expert, networking events, expert panels and more-get the power to deliver unique marketing to unique visitors.
Monday, October 8th 2007
4:00pm - 8:00pm Registration
7:00pm - 10:00pm Cocktail reception - Poolside


Tuesday, October 9th 2007
7:30am - 6:30pm Registration and Exhibit Hall Open
7:30am - 9:00am Continental Breakfast
9:10am - 9:25am Welcome to the Future of Consumer Understanding: Greg Drew and Tim Kopp
9:25am - 10:10am The New Rules of Engagement: Paul Woolmington
10:10am - 10:55am Customer Engagement in Action: Julian Brewer
11:10am - 11:30am Morning Break
11:30am - 12:45pm Lunch: Michael Emerson, Aprimo
Track Business User Product Success Best Practices
1:00pm - 1:45pm Consumer Engagement During Acquisition Understanding Visitor Behavior with WebTrends Visitor Intelligence Improving Performance of your Online Presence
1:50pm - 2:35pm Using Search for Acquiring the Most Profitable Customers Measuring Visitor Engagement with WebTrends Score Best Practices in Web Analytics: Gaining a Competitive Advantage and Increasing Revenue
2:40pm - 3:25pm A Look Out the Windshield: Enterprise Dashboards Across Marketing Campaigns Creating Scorecards and Widgets with the WebTrends ODBC Driver and Visitor 360 Web Services Optimizing your Web 2.0 Content - Part I
3:25pm - 3:40pm Afternoon Break
3:45pm - 4:30pm Embrace the Consumer Engagement BUZZ: Expert Panel
4:30pm - 6:00pm Exhibits Open and Cocktail Reception
7:00pm - Midnight Evening networking event at the exclusive Moon nightclub atop The Palms Casino Resort Tower


Wednesday, October 10th 2007
7:30am - 1:15pm Registration and Exhibit Hall Open
7:30am - 9:00am Continental Breakfast
9:00am - 9:30am Engaging your Customer with an Integrated Solution
9:30am - 10:15am Building and Enhancing Consumer Loyalty Through Customer Experience
10:15am - 10:30am Morning break
Track Business User Product Success Best Practices
10:30pm - 11:15am Consumer Engagement and Retention Introduction to WebTrends Visitor Intelligence for Commerce Optimizing your Web 2.0 Content - Part 2
11:20am - 12:05pm The Move to Hosted Solutions: Get Real-Time Metrics and Eliminate Infrastructure Costs Introduction to WebTrends Visitor Intelligence and WebTrends Score More Gain, Less Pain: Taking Online Performance Optimization to a New Level
12:15pm - 1:15pm Lunch: Martin Laetsch, SEM Director
1:15pm - 2:00pm Product Roadmap and Wrap-Up: Jason Palmer
2:00pm - 4:00pm
Hands-on demo: WebTrends Dynamic Search Hands-on demo: WebTrends Visitor Intelligence, WebTrends Analytics Hands-on demo: WebTrends Score


Last updated on September 26th, 2007