WebTrends is a leading provider of web analytics and consumer-centric marketing intelligence solutions.

Duration: 3 days
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Course Description
In WebTrends for Technical Professionals I: Essentials you will learn how to configure and implement the base functionality provided in WebTrends Analytics 8.1. This class is designed for technical professionals who are responsible for configuring the WebTrends features to produce the reports required by business users and other WebTrends end users in the organization.

Through the use of demonstrations, hands-on exercises and lecture you will learn how to configure profiles, filters, templates and other base functionality required to provide a foundation level of reporting. WebTrends SmartSource Data Collection (SDC) is used as the primary approach for data collection. Because the SDC technology is applicable to both software and On Demand, exercises and demonstrations are provided for both environments.

An overview of the SDC JavaScript tag and the WebTrends query parameters is included to provide a general understanding of SDC data collection; however, this is not intended as detailed SDC tagging instructions for web developers.

Features Covered
  • Interactive Reporting Console
  • Profiles, data sources, and filters
  • Templates and dashboards
  • Parameter Analysis
  • Content Groups
  • Path Analysis
  • Session Tracking
  • WebTrends SmartReports
  • WebTrends SmartView
  • User Rights and Privileges
  • Scenario Analysis
  • Campaigns
* Although the majority of the content is relevant to previous versions, publicly held courses for WebTrends for Technical Professionals I: Essentials are based on WebTrends Analytics 8.1 Training for prior versions of WebTrends is available on-site only. See the "On-Site Option" section below for more information.

Products Covered
WebTrends Analytics 8.1

Who Should Attend?
Administrators of WebTrends and anyone responsible for configuring WebTrends features (data sources, profiles, filters, templates, etc.)

Prerequisite
None

Topics Covered
  • Using WebTrends SmartSource Data Collection (SDC)
  • Defining and managing data sources
  • Understanding the JavaScript tag and query parameters
  • Creating and managing profiles
  • Monitoring change history
  • Understanding visitor tracking methods
  • Configuring filters and using them to narrow the scope of your web analysis
  • Creating templates and dashboards to enable focused reporting
  • Measuring content effectiveness and navigation patterns
  • Exporting WebTrends reports to Microsoft Excel
  • Exporting WebTrends report data into a Microsoft Access database
  • Using WebTrends SmartView
  • Assigning user rights to profiles, templates and reports
  • Tracking search engine results
  • Tracking conversion events on your site
  • Enabling predefined campaign reports and drilldowns

Additional Offerings Available
Individuals enrolling in this class often choose to also enroll in Technical Professionals II: Custom Reporting. This one-day advanced class will provide you the skills to create custom reports, drill-down reports, and campaign reporting for your organization. To find out more, read about Custom Reporting.


Cost
$1800 per public seat. See "On-Site Option" below for information about classes at your company location.

Registration
Date
Location
Information
Status
Register
Aug 19 - Aug 21, 2008Atlanta, GAFacility InfoClass
Full
Wait List
Aug 25 - Aug 27, 2008Portland, ORFacility InfoSpace
Available
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Sep 08 - Sep 10, 2008London, UKFacility InfoSpace
Available
Register
Sep 16 - Sep 18, 2008Chicago, ILFacility InfoClass
Full
Wait List
Sep 16 - Sep 18, 2008Uppsala, SEFacility InfoSpace
Available
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Sep 29 - Oct 01, 2008London, UKFacility InfoSpace
Available
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Sep 30 - Oct 02, 2008New York, NYFacility InfoClass
Full
Wait List
Oct 06 - Oct 08, 2008London, UKFacility InfoSpace
Available
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Oct 20 - Oct 22, 2008Portland, ORFacility InfoSpace
Available
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Oct 20 - Oct 22, 2008Washington DCFacility InfoSpace
Available
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Nov 03 - Nov 05, 2008Chicago, ILFacility InfoSpace
Available
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Nov 11 - Nov 13, 2008Los Angeles, CAFacility InfoSpace
Available
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Nov 18 - Nov 20, 2008Ottawa, ONFacility InfoSpace
Available
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Dec 08 - Dec 10, 2008New York, NYFacility InfoSpace
Available
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Dec 16 - Dec 18, 2008Orlando, FLFacility InfoSpace
Available
Register
For more information about this course, please contact us:
North America: training@webtrends.com or 1-877-932-8736 "Option 4, Option 4."

On-Site Option
Would you like this instructor-led training course to be held for multiple people at your company's location? WebTrends provides the flexibility of conducting training either at our training centers or at your site. To find out more about this option, download our onsite training options and costs, contact us at training@webtrends.com or 1-877-932-8736 "Option 4, Option 4."

Chicago, IL
WebTrends for Business Professionals
Sep 9 - 10
WebTrends for Technical Professionals I: Essentials
Nov 3 - 5
WebTrends for Technical Professionals II: Custom Reporting
Sep 19
Nov 6
WebTrends Certified Analytics Training Program
Nov 3 - 7
WebTrends Certified Analytics Exam
Nov 7
London, UK
WebTrends for Business Professionals
Sep 2 - 3
Oct 2 - 3
WebTrends for Technical Professionals I: Essentials
Sep 8 - 10
Sep 29 - Oct 1
Oct 6 - 8
WebTrends for Technical Professionals II: Custom Reporting
Sep 11
Oct 9
WebTrends Certified Analytics Training Program
Sep 22 - 26
WebTrends Certified Analytics Exam
Sep 26
Los Angeles, CA
WebTrends for Technical Professionals I: Essentials
Nov 11 - 13
WebTrends for Technical Professionals II: Custom Reporting
Nov 14 - Aug 14
Melbourne, AU
NEW in Australia: WebTrends Technical Professionals Program
Sep 22 - 25
NEW in Australia: WebTrends Certified Analytics Exam
Sep 26
New York, NY
WebTrends for Business Professionals
Sep 23 - 24
Nov 11 - Aug 12
WebTrends for Technical Professionals I: Essentials
Dec 8 - 10
WebTrends for Technical Professionals II: Custom Reporting
Oct 3
Dec 11
WebTrends Certified Analytics Training Program
Dec 8 - 12
WebTrends Certified Analytics Exam
Dec 12
Orlando, FL
WebTrends for Business Professionals
Dec 9 - 10
WebTrends for Technical Professionals I: Essentials
Dec 16 - 18
WebTrends for Technical Professionals II: Custom Reporting
Dec 19
Ottawa, ON
WebTrends for Business Professionals
Oct 28 - 29
WebTrends for Technical Professionals I: Essentials
Nov 18 - 20
WebTrends for Technical Professionals II: Custom Reporting
Nov 21
Portland, OR
WebTrends for Business Professionals
Sep 3 - 4
Nov 5 - 6
WebTrends for Technical Professionals I: Essentials
Aug 25 - 27
Oct 20 - 22
WebTrends for Technical Professionals II: Custom Reporting
Aug 28
Oct 23
WebTrends Certified Analytics Training Program
Aug 25 - 29
Oct 20 - 24
WebTrends Certified Analytics Exam
Aug 29
Oct 24
Sydney, AU
NEW in Australia: WebTrends Technical Professionals Program
Sep 29 - Oct 2
NEW in Australia: WebTrends Certified Analytics Exam
Oct 3
Uppsala, SE
WebTrends for Technical Professionals I: Essentials
Sep 16 - 18
WebTrends for Technical Professionals II: Custom Reporting
Sep 19
Washington DC
WebTrends for Business Professionals
Oct 7 - 8
WebTrends for Technical Professionals I: Essentials
Oct 20 - 22
WebTrends for Technical Professionals II: Custom Reporting
Oct 23
WebTrends Certified Analytics Training Program
Oct 20 - 24
WebTrends Certified Analytics Exam
Oct 24
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