Webtrends training delivers real-world insight to technical administrators and business users so they can manage your web initiatives by the numbers. Training is often overlooked, and yet it's essential to the efficient adoption of web analytics across your organization.
Our public and on-site training options will help you get more from your Webtrends investment, while taking less time from your internal teams. In addition to gaining valuable product knowledge and skills from Webtrends training, we've enhanced the experience for our customers who attend training in Portland:
Webtrends has been expanding its global training presence and providing worldwide clients and partners with more training options. We have recently added Paris as a training location, and we are now expanding into the Australia market.
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 | Webtrends for Marketing Professionals: Fundamentals I | Training Center 
On-Site 
Public Online 
Private Online 
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Audience: Professionals who are new to web analytics and to Webtrends, who need to understand both the fundamentals of web analytics in general and the specific ways in which Webtrends Analytics gathers and reports on web data. This course is also useful for those unfamiliar with navigating the Analytics tool.
Please reference the Marketing Professionals Fundamentals I checklist to determine if you are qualified to skip the Fundamentals I course and attend the Fundamentals II course.
Summary: This class will introduce you to the fundamentals of web analytics using Webtrends. You will learn the basics of web analytics and gain valuable experience with the tool. You will also begin defining key success metrics for your unique site and learn about making data-driven changes that help you acquire, engage, convert, and retain your site's users.
| Duration: |
Public Online: 2 half day online sessions, 9:00am - 1:00pm PDT |
| Training Center: 1 day, 9:00am - 4:30pm PDT |
| Cost: |
Training Center: $600 per public seat |
| Public Online: $500 per public seat |
| Private Online or On-Site: Please contact your account manager. |
Schedule: View the latest dates and locations |
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| Webtrends for Marketing Professionals: Fundamentals II | Training Center
On-Site
Public Online
Private Online
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Audience: Professionals interested in learning how to use Webtrends to drive decisions, or anyone who uses Webtrends to understand and improve their organization's online presence.
Summary: This class will build on your basic knowledge Webtrends Analytics by teaching you how to use Webtrends to improve acquisition, engagement, conversion, retention efforts. The insight you gain can help determine how you focus your online investments and programs.
| Duration: |
Public Online: 2 half day online sessions, 9:00am - 1:00pm PDT |
| Training Center: 1 day, 9:00am - 4:30pm PDT |
| Cost: |
Training Center: $600 per public seat |
| Public Online: $500 per public seat |
| Private Online or On-Site: Please contact your account manager. |
Schedule: View the latest dates and locations |
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| Understanding Webtrends Reports | On-Site
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Audience: Professionals interested in learning how to improve their use of Webtrends reports to drive decisions: business analysts, marketing managers, site designers and end users of Webtrends reports.
Summary: This workshop teaches you to effectively interpret the information in the Webtrends reports you use. We will review your report data with your technical and business users to teach them what the statistics mean and why they are important to you.
Duration: 1 day ONSITE course. This must be sold with another training course or a minimum of one consulting day.
Cost: North America: $2700 + travel and expenses
Worldwide: Please contact your account manager
Schedule: To be determined upon purchase |
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 | Introduction to Visitor Intelligence for Business Professionals | Public Online
Private Online
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Audience: Business professionals who are responsible for designing reports and professional end users that view reports.
Summary: This online course will introduce you to the fundamentals of using the Visitor Intelligence user interface and the basics of multi-dimensional data cubes. You will gain valuable experience with the tool and discover ways to present volumes of Marketing Warehouse data. In addition, you will learn how to interactively use the Visitor Intelligence tool to better understand your company's complex marketing data.
| Duration: |
1 partial day online, 9:00am - 12:00pm PST |
| 1 hour follow up online session - 10:00am - 11:00am PST |
| Cost: |
| North America: |
public - $300
customer specific - $1350 |
| Private Online: Please contact your account manager. |
Schedule: View the latest dates and locations |
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 | Webtrends Certified Analytics Training Program | Training Center
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Audience: Administrators of Webtrends and anyone responsible for configuring Webtrends features (data sources, profiles, filters, templates, etc). Technical professionals responsible for configuring Webtrends to meet the advanced reporting needs of marketing professionals.
Summary: The Certified Analytics Training Program is an intensive four-day training session followed by a certification exam on the fifth day. This course addresses the technical fundamentals and custom reporting knowledge required to support Webtrends solutions.
Duration: 5 days, Monday - Thursday: 9:00am - 4:30 pm, Friday: 9:00am - 12:00pm
Cost: North America: $3,100
Worldwide: Please contact your account manager
Schedule: View the latest dates and locations
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 | Webtrends for Technical Professionals: Essentials | Training Center
On-Site
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Audience: Administrators of Webtrends and anyone responsible for configuring Webtrends features (data sources, profiles, filters, templates, etc.).
Summary: This class is designed for technical professionals who are responsible for configuring Webtrends features to produce the reports required by business users and other Webtrends end users in the organization.
Duration: 3 days, 9:00am - 4:30pm each day
Cost: North America: $1,800
Worldwide: Please contact your account manager
Schedule: View the latest dates and locations |
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| Webtrends for Technical Professionals: Custom Reporting | Training Center
On-Site
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Audience: Technical professionals responsible for configuring Webtrends to meet the advanced reporting needs of marketing professionals.
Prerequisite: Webtrends for Technical Professionals: Essentials or equivalent experience. Students must be able to configure profiles, create and manage data sources, use filters and configure advanced features such as content groups and path analysis. Students must have 3-6 months experience working with the Webtrends product.
Summary: In this class, you will learn how to configure and implement custom reporting features to create advanced marketing reports and other custom reports to meet the specific needs of your organization.
Duration: 1 partial day, 9:00am - 3:30pm
Cost: North America: $500
Worldwide: Please contact your account manager
Schedule: The Custom Reports course is offered the day immediately following the Essentials course for ease of training. View the latest dates and locations. |
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| Webtrends Certified Analytics Exam | Training Center
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Audience: Webtrends Administrators and technical professionals responsible for configuring Webtrends who wish to be credentialed and obtain Webtrends Certified Professional status.
Summary: The Certified Analytics Professional Exam is a three-hour exam that tests an individual's knowledge of the technical fundamentals and custom reporting knowledge required to support Webtrends solutions.
Duration: 1 partial day, 9:00am - 12:00pm
Cost: North America: $800
Worldwide: Please contact your account manager
Schedule: View the latest dates and locations |
