PORTLAND, Ore. - February 26, 2008 - WebTrends Inc., a leading provider of Web analytics and online marketing solutions, today announced the “Easy Switch” program* for current HBX™ Analytics customers offering all HBX customers the opportunity to migrate to WebTrends Analytics and get 1 year of free Analytics. For a limited time only, HBX customers who sign up for two years of WebTrends Analytics On-Demand or term-based software, will receive two years of Analytics for the price of one. For HBX customers who want to switch to a perpetual software license, WebTrends will give them a 50% discount on WebTrends Analytics Software. In addition, WebTrends is offering HBX customers a free WebTrends training course for analytics and best practices in the online marketing industry. The Easy Switch Program provides current HBX customers the ability to migrate their analytics service for 50% of the license cost and enables them to get up to speed quickly on WebTrends Analytics with a free training course as well.
"WebTrends is the only choice for HBX customers who want an easy migration path," said Alex Yoder, Managing Director of North American Sales. "WebTrends has stepped up to meet the growing demand from HBX customers looking for an alternative to their current situation. Our Easy Switch program gives them a clear choice – and by offering one free year of WebTrends Analytics, we've created an opportunity for them to make a cost-effective transition to our enterprise online marketing solution."
The Easy Switch program allows HBX customers to transition to WebTrends Analytics and leverage their existing investment so that they can move forward with their online marketing programs with confidence. Once they make the switch, new WebTrends customers will be able to re-focus on building online campaigns, creating an engaging Web site experience and connecting with their online visitors to deliver marketing success and greater brand awareness. Real-time insight into campaign performance, and accurate metrics that track visitors across domains, empower WebTrends customers to determine the most effective and efficient way to present and deliver their products across the world.
"Moving to WebTrends will finally enable these customers to deliver unique marketing to unique individuals," said Kathleen Brush, CMO of WebTrends. "Many of these companies wanted to make the switch before, but with this offer, the time to switch is now."
HBX customers can take advantage of the "Easy Switch" program by calling WebTrends directly at 1-877-932-8736 or by visiting www.webtrends.com/EasySwitch
*Terms, conditions and restrictions apply to qualified customers. WebTrends reserves the right to change this offer at any time. Offer may not be available in all markets. All trademarks are property of their respective owners.
About WebTrends Inc.
WebTrends provides Web analytics and online marketing solutions to optimize marketing campaigns and customer engagement. WebTrends Marketing Lab delivers the industry's most recognized analytics, SEM, and visitor intelligence solutions to enable companies to understand their customers, drive customer engagement, and enhance marketing and brand awareness. Thousands of leading global organizations, including General Mills, HSBC, Microsoft, Reuters and Ticketmaster have chosen WebTrends business solutions and client services expertise to optimize their customer's online experience. For more information, visit: www.webtrends.com.
WebTrends is a registered trademark of WebTrends Inc. in the United States and other countries. All other trademarks and registered trademarks are the properties of their respective owners.
