WebTrends 7 On Demand recognized as invaluable for e-commerce initiatives due to its unmatched conversion, marketing and merchandising analytics
PORTLAND, Ore. - June 6, 2005 - WebTrends Inc., the global web analytics market share leader, today announced that it has been awarded the Software & Information Industry Association's (SIIA) Codie Award for Best eCommerce Solution. Announced at a ceremony at the Universal Studios' Globe Theatre on May 26, the Codie Awards recognize the most innovative software, education technology and digital content products and services in the software and information industry.
A record-setting 800 companies submitted more than 1,000 nominations in 70 software categories for the 20th Annual Codie Awards. First-round judging was completed by a diverse panel of representatives from industry trade press, mainstream technology writers and industry experts and analysts. Second-round judging was based on votes from SIIA members whose member companies were allotted one vote in each Codie Award category.
"The 20th Annual Codie Awards continues SIIA's tradition of celebrating the best products in the software and information industry," said Ken Wasch, President of SIIA. "Being chosen as the winning company from among so many fine nominees is a tremendous achievement. I congratulate all of the companies."
"We are honored to be recognized by our peers as the winner of the Codie Award for Best eCommerce Solution," said Greg Drew, CEO and president of WebTrends. "This award reinforces WebTrends industry-leading e-commerce capabilities, including 5-Point Scenario Analysis for conversion optimization, sophisticated merchandising analysis, and unmatched custom reporting and advanced segmentation, which play a critical role in continually improving eCommerce results. We are proud to be the only vendor in our category chosen as a Codie Award winner this year."
This is the second time WebTrends has won a Codie Award for Best eCommerce Solution, which the company first received in 2001.
To see the full list of Codie Award winners, visit http://www.siia.net/codies/2005/winners.asp.
About SIIA
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education, and intellectual property protection to more than 750 leading software and information companies. For further information, visit http://www.siia.net.
About WebTrends
Thousands of web-smart organizations worldwide, including more than half of the Fortune and Global 500, rely on WebTrends to improve their web site conversions and optimize their marketing performance for maximum return on investment. As the worldwide market leader for web analytics, WebTrends has become the trusted standard not only for award-winning technology, but also for a full range of consulting services and unmatched industry expertise. By delivering accurate and actionable metrics through both on-demand and software options, WebTrends ensures that its customers are positioned for both immediate and long-term success with a solution that can adapt to ever-changing business and technical requirements. For more information, visit www.WebTrends.com.
WebTrends and WebTrends On Demand are trademarks or registered trademarks of WebTrends Inc. in the United States and other countries. All other trademarks mentioned are the property of their respective owners.